Faith Based

Sisters of Charity Finds and Focuses on the Right Donors

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CUSTOMER SPOTLIGHT Sisters of Charity Sisters of Charity of the Blessed Virgin Mary Freed by Love, Acting for Justice Located in Dubuque, Iowa, Sisters of Charity of the Blessed Virgin Mary follows in the footsteps of its Irish foundress, Mary Frances Clarke, who answered God's call to serve immigrants in the United States more than 175 years ago. With Sisters who are educators, pastoral ministers, counselors, and advocates for the elderly and immigrants, Sisters of Charity responds to God's love by serving wherever needed through social services, healthcare, prayer ministry, and more. Sisters of Charity uses Blackbaud's comprehensive Intelligence for Good to raise nearly 200% more through its annual appeal. When Andy Schroeder was hired as the director of development for Sisters of Charity, the organization was using a one-size-fits-all approach for its annual appeal, asking all donors to contribute the same amount each year. Because Andy came from an organization that used Raiser's Edge ™ with Target Analytics ® , he pushed for Sisters of Charity to be more strategic with its fundraising, using data to make decisions and drive donor behavior. After reaching out to Blackbaud, Sisters of Charity made the move to Raiser's Edge NXT, the cloud software company's leading fundraising and supporter management platform. "I attribute the increase in our average gift amount to the Intelligence for Good ™ capabilities embedded in Raiser's Edge NXT. Without it, we would have raised around the same amount as we did the previous year." —Andy Schroeder, Director of Development Sisters of Charity is powered by • Raiser's Edge NXT ™ • Online Express ™ Learn More 800.443.9441 solutions@blackbaud.com www.blackbaud.com May 2017

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